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Upcoming Market Manager Workshops!


It is a common misconception that running a farmers market is easy. Starting a market should be a well thought out and planned business venture. There are a lot of nuances to take into consideration. Whether you are starting a new market or involved in an existing one, these upcoming workshops will offer useful information including:

  • Marketing Strategies

  • Conflict Resolution Ideas

  • Increasing Customer Attendance and Participation

  • Funding Ideas

  • Food Safety Musts

  • Real Customer Data (for Tallahassee, Marianna, Pensacola, and Gainesville areas)

Katie Harris, Farmer at Full Earth Farm and former Co-Director of the Red Hills Small Farm Alliance, will be teaching four workshops on the topic of Farmers Market Management best practices. The presentations are built on data collected by the Florida Department of Agriculture at farmers markets in each of the four workshop areas, Katie's experience as both a farmer and a market manager/overseer at the RHO Market (www.rhomarket.com), as well as research on the topic.

These workshops are FREE but REGISTRATION IS REQUIRED! (see below)

Workshop Information:

Tallahassee

Monday January 9, 2017

6-7:30pm

IFAS Leon County Extension

615 Paul Russel Rd.

Tallahassee, FL

Marianna

Thursday January 19, 2017

5-6:30pm (Central Time)

IFAS Jackson County Extension

2741 Pennsylvania Ave.

Marianna, FL

Pensacola

Monday January 23, 2017

5-6:30pm (Central Time)

IFAS Escambia County 4-H

3730 Stephani Rd.

Cantonment, FL

Gainesville

Monday February 6, 2017

4-5:30pm

IFAS Alachua County Extension

2800 NE 39th Ave.

Gainesville, FL

REGISTRATION: Contact Allison Leo via phone: (850) 617-7179 or via email: Allison.Leo@FreshFromFlorida.com to register

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